Strategy

Defines a high-level vision for a Cloud-Marketplace GTM

• Support on-boarding in Cloud provider programs: ISV, APN, Start-up, etc. 
• Assessment, strategy and action plan 
• Support in Listing strategy definition
• Support in decision making and planning

Demand generation

Support in using the Cloud Providers programs to maximize demand generation and sales

• Support on MDF designing, planning, and execution of selected marketing tactics
• Content creation, curation, translation
• Support with Market-tech stack
• SME oversees Demand Generation execution

Operation

Contributes to high performance and expertise throughout the sales org by assuming the burden of operational tasks

• Support in Private offer preparation and follow-up
• Sales cycle process support – KPIs, opportunity recording, progression notes, offer documentation, order processing, Exception handling
• SME leverages Insights for tracking, execution and decision making

Advances

Scaling transaction with simplified multi-cloud-vendor management and co-sell

• Implementation of sales methodologies & best practices for co-selling
• Support in evaluation, selection and implementation of Cloud Marketplace Platforms
• Facilitate Co-sell, joint account planning and execution
• Lead interlock with Cloud Provider c-level and sales teams